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Home Shop By Root Cause

ROOT CAUSES FOR SENSITIVE SKIN

  • Compromised Skin Barrier

    Symptoms Increased transepidermal water loss (TEWL) → tightness, dehydration Skin feels “raw,”... 

    Compromised Skin Barrier

  • Inflammation/Redness

    Symptoms Skin shows flushing, stinging, burning, itching Reaction to environmental stressors (wind,... 

    Inflammation/Redness

  • Environmental Stressors & Oxidative Damage

    Symptoms UV, pollution, blue light trigger free radicals and inflammation Weak antioxidant... 

    Environmental Stressors & Oxidative Damage

  • Pure + Kiwi Rescue Body Butter with Manuka Honey and Kowhai for dry, sensitive skin.

    Overuse/Misuse of Harsh Actives & Exfoliants

    Symptoms Strong actives (high % acids, retinoids, alcohols) cause stripping, damage, rebound... 

    Overuse/Misuse of Harsh Actives & Exfoliants

  • Impaired Acid Mantle

    Symptoms Alkaline cleansers or hard water push skin pH upward Dysregulation of... 

    Impaired Acid Mantle

Pure + Kiwi Promise

Born from a mother’s search for a gentle cure to her daughter’s eczema, Pure + Kiwi creates skincare that comforts - not irritates. We blend New Zealand botanicals with proven actives to calm, repair, and rebalance sensitive, reactive skin.

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